// about us
About MediaMaze
Google moet berispte arts verwijderen uit zoekmachine (Trouw, 2019)
Dutch surgeon wins landmark 'right to be forgotten' case (The Guardian, 2019)
'Vergeetrecht' wordt op het web lang niet altijd toegekend (NRC, 2017)
Rechter verbiedt amateurbeelden zonder toestemming op pornosite (AD, 2022)
Comeback Ali B strandde nog voor hij het podium op kon (RTL Nieuws, 2026)
// who we are
Specialists in online reputation, since 2012
MediaMaze is an Amsterdam agency that has protected, restored and strengthened how companies and people come across online for 15 years. We combine legal requests, editorial content and AI strategy to remove or suppress inaccurate, incomplete or harmful coverage in Google and the main AI platforms. From directors of multinationals to private individuals facing a persistent news article: we work discreetly, with clear agreements up front and an approach that has proven itself in practice.
// reputation scan
Find out what Google and AI say about you now
We scan your search results and the main AI platforms. A one-off scan, free of charge and without obligation.
Get the free scan
How we work
MediaMaze was founded by Willem van Lynden on a simple conviction: a good reputation has been a requirement for success for centuries, and that reputation increasingly plays out online. What began with removing unjustified search results grew into a full practice in which legal knowledge, editorial strength and data-driven monitoring come together. We structure our work so that outsiders do not see that anyone has worked on a reputation; they only see the result.
// core values
The foundation of every strategy we build for reputation and visibility.
Maximum experience
Years of experience in online reputation management mean we focus entirely on shaping how you come across online. We deliver maximum expertise and quality of service.
Competitive fixed fee
Clear agreements up front. Per programme, per request or on a retainer basis.
Multiple results
Our approach does not only shape your online image; at the same time we work on positive publicity and name recognition.
100% discretion
We structure our work so that outsiders cannot see that work has been done on the online reputation. And we observe complete discretion.
// who is mediamaze
A good reputation has been a requirement for success for centuries
Read more about usFor 15 years we have helped our clients remove or reduce the online visibility of inaccurate, incomplete or negative coverage.
600+
Requests to Google
Every week we send requests to Google to remove reviews and block search results. Where necessary, we mediate through the Dutch Data Protection Authority or take the matter to court.
15+
Years of experience
Years of experience qualify us to help individuals and companies protect or restore their online reputation.
100%
Complete discretion
We work confidentially for our clients. Potential partners and clients do not see that we are working on your reputation; they only see the positive result.
// our specialists
“Digitalisation means your image is increasingly shaped online.”
Bob Vek
“A good online PR strategy delivers maximum impact.”
Suzanne Muller
“A good reputation has been a requirement for success for centuries.”
Willem van Lynden
// free analysis
Dealing with an inaccurate or negative online image?
An old news story, an unfair review or a story that AI gets wrong: we take stock of the situation and look at how it can be improved. A one-off analysis, free of charge.
Get the free analysisLast updated on · published on